Dreame Technology has launched the Pocket Cake High-Speed Hair Dryer, a compact, travel-oriented styling tool that builds on its earlier Pocket hair dryer. The company says the new model combines high airflow, intelligent temperature control and a foldable design for everyday styling and travel.
The dryer uses a 110,000rpm brushless motor that can generate airflow speeds of up to 70 metres per second, which Dreame says can significantly reduce drying times. An NTC temperature-control system monitors temperature 500 times per second and automatically adjusts heat output to maintain a consistent drying temperature and limit excessive heat exposure.
Dreame also lists 350 million negative ions per cubic centimetre, intended to reduce static and flyaways and leave hair looking smoother after styling. The 180-degree foldable body collapses into a phone-sized shape, weighs less than 450 grams and supports 220–240V, making it easier to pack in luggage, handbags or bathroom drawers.
Patrick Wang, Dreame Technology Australia and New Zealand business director, said Pocket Cake is intended to deliver professional-level drying performance in a compact design for everyday styling, travel and life on the go. He added that the launch reflects the company’s push into beauty and personal care to match consumer needs.
The Pocket Cake comes in four macaron-inspired finishes: Lemon Parfait, a bright yellow; Peach Mochi, a soft peach-pink; Grape Mousse, a soft lavender; and Tiramisu, a warm brown. It includes a styling nozzle and storage bag.
Dreame said the dryer is available now online through Harvey Norman, JB Hi-Fi and the Dreame website. In-store availability at Harvey Norman and JB Hi-Fi is scheduled for mid-November, with a recommended retail price of $299.